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Media Interviews & Press

Featured in leading international and regional media outlets covering digital marketing, e-commerce, and business growth.

🇺🇸Business Insider
Business

2025

Lilium Digital Announces Strategic Push to Redefine Outsourcing

Lilium Digital, based in Sarajevo, announces a strategic initiative to redefine how European businesses leverage outsourcing for digital marketing and web development.

🌍Bloomberg Adria
E-Commerce

2024

Halilović: Companies Are Increasingly Investing in the Development of Online Shops

Edin Halilović discusses the growing trend of businesses investing in e-commerce and online shop development across the Balkans and European markets.

🇺🇸USA News
Digital Marketing

Jul 30, 2025

Lilium: Leveraging Outsourcing in Sarajevo for High-Quality Digital Marketing Services and Website Design

Founded in 2017 by Edin Halilović and Semir Musić, Lilium has carved out a niche by combining high-level expertise with a commitment to measurable results, serving over 700 businesses across Europe.

🇬🇧Nesta UK
Entrepreneurship

May 29, 2018

Edin Halilovic: Lilium Digital – Case Study

Nesta, the UK's leading innovation foundation, features Edin Halilovic and Lilium Digital as a case study in digital entrepreneurship — one of the first Google Partners in Bosnia and Herzegovina.

🇧🇦Sarajevo Times
Entrepreneurship

2019

Successful Sarajevans: Edin Halilović & Semir Musić Launched Specialized Agency

Sarajevo Times profiles the story of Edin Halilović and Semir Musić, two Sarajevo entrepreneurs who built one of Bosnia's leading digital marketing agencies from the ground up.

🇧🇦Poslovne novine
Digital Marketing

Mar 12, 2026

Edin Halilović, Lilium Agency: Marketing Without Sales Is Wasted Money, Sales Without Marketing Is Missed Growth

Edin Halilović, director and co-founder of Lilium and lecturer at Burch University, discusses why domestic companies separate marketing and sales — and how aligning them accelerates business growth.

🇧🇦Akta.ba
E-Commerce

May 23, 2022

Edin Halilović: The Modern World and Developed Markets Are Moving Towards Digitalization of All Processes

Edin Halilović, co-founder of Lilium, speaks about the digitalization of business processes, the growth of e-commerce in Bosnia and Herzegovina, and how companies can leverage online sales to reduce costs and expand their market reach.